Why is unboxing so popular, and is it OK to let my child watch

View counts for unboxing videos are staggering, especially (and perhaps surprisingly) with content uploaded for kids. How did this happen?

Why Do Kids Love Unboxing Videos?

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The Anatomy Of A Killer Unboxing Video: How and Why

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Young Kids' Viewing Dominated by Consumerism, Ads

The bizarre, lucrative world of 'unboxing' videos

Ryan Kaji, 9, earns $29.5m as this year's highest-paid r

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