Why In-game Advertising has Become One of the Most Effective Marketing Channel for Promoters?

Quarantine would have been absolutely unstimulating for some people, if it wasn’t for online games. People across the globe increasingly engaged themselves in online games be it on mobile phones or desktops as it not only helped people to be in touch in the unprecedented times but also appreciable acted as a leisure tool to kill time. Gaming companies also persistently focused on their improvements and updates in order to make the best out the situation during the pandemic, enhancing the overall gaming experience for the professional as well as the casual gamers.

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Advertising in Video Games: The New Frontier for Marketers