Fenty Beauty Introduces Virtual Try-On Capability

Consumers can now virtually try on over 400 shades of products across complexion, cheek, eye and lip categories on the brand’s website.

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JCPenney launches virtual make-up and skin care services with Revieve

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Foundation Virtual Try On

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Rihanna's Fenty Beauty Launches “Fenty Face Contest” on TikTok in Search of Its 2023 Campaign Star

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