Advertising Trends: CPM Benchmarks by Industry [Study]
Por um escritor misterioso
Last updated 04 março 2025
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://static.semrush.com/blog/uploads/media/88/08/88084dec367a2a9f6ce1ca2881ffdd7e/45eaac9207cb53609be763aa9bde7fef/adclarity-data-study-3.svg)
If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://media.licdn.com/dms/image/D4D12AQHpQs2RlWq0Lg/article-cover_image-shrink_600_2000/0/1698294932734?e=2147483647&v=beta&t=lUvktQwojvpknZ8YEZK8oinW10xebC96E8PdzFIavm0)
Corporate Performance Management (CPM) Software Market Forecast
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://adespresso.com/wp-content/uploads/2021/12/cpc-by-day-2020-1024x874.png)
Facebook Ads Cost Benchmarks 2022 (Based on $636 million Ad Spend)
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://cdnwebsite.databox.com/wp-content/uploads/2023/04/20085901/FacebookAds-post-2.png)
Facebook Ads Benchmarks for Your Industry [Original Data
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://storage.googleapis.com/website-production/uploads/2019/08/facebook-benchmarks-average-cost-per-action.jpg)
Facebook Advertising Benchmarks for Your Industry
![Advertising Trends: CPM Benchmarks by Industry [Study]](http://www.clickz.com/wp-content/uploads/cnt-import/clickz-db/IMG/148/228148/tbg-facebook-540x334.jpg)
Facebook Mobile Ad CPM Rates Near $10 - ClickZ
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://www.wordstream.com/wp-content/uploads/2021/07/adwords-industry-benchmarks-average-ctr-3.png)
Google Ads Benchmarks for YOUR Industry [Updated!]
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://www.brafton.com/wp-content/uploads/2021/12/charts_FB-Cost-per-Click.jpg)
Social Advertising Benchmarks for 2023
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://thedrum-media.imgix.net/thedrum-user-assets-prod/s3/images/original/screen-shot-2022-02-23-at-1-41-41-pm.png?w=1920&ar=default&fit=crop&crop=faces,edges&auto=format)
U.S. MAJOR MEDIA CPM COMPARISON CONFIRMS SUPERIOR VALUE OF OOH
![Advertising Trends: CPM Benchmarks by Industry [Study]](http://cdn.statcdn.com/Infographic/images/normal/31144.jpeg)
Chart: X's Bargain Basement Advertising
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/1272/cached.offlinehbpl.hbpl.co.uk/news/KMP/copy-difficulties-with-data-for-marketers_2.png)
E-commerce ad competition reaches new heights: 39% rise in CPM
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://static.semrush.com/blog/uploads/media/40/19/4019bb3482eb64d3761c5423ee079d5f/3ZxAQ1dNGHiagoCTCnFPWUlb9gRHhjmbiABBEe__eTy225A8oLJMV5tGLnQ3NRivRnrPZA-C5vfiR2Fs0_WkRNeLV7vXzaUuJaXparYSojyAgS4S4VSoInDKK57fYqKMoMHk4Qsv12XbUOSVP_H83uo.png)
Advertising Trends: CPM Benchmarks by Industry [Study]
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://storage.googleapis.com/website-production/uploads/2019/08/facebook-benchmarks-average-cost-per-click.jpg)
Facebook Advertising Benchmarks for Your Industry
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://www.smartinsights.com/wp-content/uploads/2023/02/CTR-for-paid-search-ads-2.png)
2023 average ad click through rates (CTRs) for paid search
![Advertising Trends: CPM Benchmarks by Industry [Study]](https://lebesgue.io/wp-content/uploads/2022/02/Group-2500-1024x585.png)
Latest Facebook Ad CPM Benchmarks [2023 Update] - Lebesgue
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